Make your campaign stand out.
RegHub Summit Series - Event Campaign
The RegHub Summit series was created to bring together regulators, senior risk and surveillance professionals, and industry thought leaders for a morning of insightful discussion. Initially launched as a half-day event in October 2023 in New York and London, we extended it to a full-day experience this year in response to high demand. The new format featured diverse elements such as panel discussions, fireside chats with leaders from regulatory bodies in the US and UK, and expert presentations on products.
What began as an event series in October 2023, with 60 attendees in New York and 80 in London, grew in 2024 into an even more successful series, with each event exceeding 120 attendees across both cities. The events featured senior-level speakers, including leaders of regulatory bodies such as Chairman Benham of the CFTC, the CEO of the NFA, and senior representatives from the FCA. Additionally, global heads from Tier 1 banks such as Scotiabank, HSBC, and Bank of America participated.
Branding
Plan
Brainstorm
Teamwork
Design
Consistency
Slogan & Message
Character
Plan Brainstorm Teamwork Design Consistency Slogan & Message Character
“One thing I love about branding is the creativity involved in making something stand out and have a huge impact—something you truly realise once you see it all come together and live. It takes a lot of organisation, planning, brainstorming, good teamwork, and vision to achieve excellence and make a difference. My experience with TradingHub pushed me to the next level in my career as a Marketing Manager. Below are some examples I led, working closely with the designer on brainstorming sessions and collaborating with the marketing team to gather feedback.”
Engaging Visuals
As part of the branding and marketing campaign for the RegHub Summits events, I worked closely with our designer to highlight the key facts that make the event series stand out. We developed compelling visuals and messaging to showcase the unique aspects of the events, ensuring that the campaign resonated with our target audience and reinforced the brand's impact. On the right, you can see an example of the video we created, which was played during event breaks to further engage our audience.
What People Are Saying
“I found it engaging, informative and thought provoking. The event location and set up were stunning. I couldn’t think of a better way to spend a Thursday than in The City, with some spectacular views, great learning and networking…..”
Invesco
“Congratulations to you for creating such a fantastic event! Also, specific thanks for getting my bio and photo into the printed materials, much appreciated!.”
HSBC
“I wanted to take this time to congratulate you and your team on a fantastic event. The material was well curated and the speakers were high-calibre. It was a real pleasure to be part of the event and to catch up with a number of familiar faces...”
PwC
Social Media RegHub Summit
Social Media RegHub Summit
Marketing Materials
Email Campaigns
I developed the email marketing strategy and planned the email campaigns for RegHub Summit New York 2024, ensuring a targeted approach with enhanced design by our designer.
In 2023, 13 emails were sent via HubSpot to 465 recipients, resulting in 65 sign-ups. In 2024, with an expanded list, improved design, and consistent RM follow-ups, we achieved a 75% increase in sign-ups, showcasing the power of a well-executed strategy. Please see some examples below.
-
![]()
Over 5 Websites Made
For 4 happy clients
-
![]()
3+ Years of Design Experience
Across web, mobile, and print
-
![]()
Community Advocate
For a more inclusive world
Collette Noll
Interior Design
Concept and creation of interior designer Collette Noll's website, with focus on her variety of client-forward services and recent successful collaborations
Case Studies
Sofia Pazari
Home Goods
Website and packaging design for independent maker Sofia Pazari’s marketplace of original beauty, lifestyle, and home goods
Sauce & Slice
Pizzeria
Brand identity development and website redesign for family-owned and longstanding Brooklyn-based pizzeria Sauce & Slice